The strong performance of the 2025 WTTC Global Summit in Rome has triggered a wave of applications from destinations eager to host upcoming editions. Fifteen locations across four continents have formally submitted expressions of interest, underscoring renewed confidence in the travel and tourism sector.
The World Travel & Tourism Council (WTTC), representing the private‑sector voice of the industry, convenes an annual Global Summit that gathers CEOs, ministers and investors to shape the sector’s future.
Malta has been confirmed as the venue for the 2026 Summit, scheduled for October.
The interested destinations are: Bahamas, Bahrain, Canada, Colombia, Greece, India, Indonesia, Japan, Mexico, Monaco, Morocco, Puerto Rico, South Korea, Türkiye and the United States.
Gloria Guevara, President & CEO of WTTC, noted that the volume of interest reflects the sector’s resilience and its role as a catalyst for economic ambition, policy dialogue and sustainable growth.
The three‑day program will cover topics such as technology, talent development, cross‑border travel, sustainability, digital transformation, workforce issues and long‑term investment priorities.
Travel & tourism GDP is projected to grow by 6.7 % in 2025, generating roughly one new job out of every four worldwide, prompting destinations to align themselves with this resurgence.
WTTC will now commence a competitive selection process for the 2027 host, with the decision to be announced at the Malta summit.
For additional information, visit the WTTC website. Media inquiries can be directed to Paul Charles, Philip Allport or Rob Morris at The PC Agency.
About WTTC: The World Travel & Tourism Council is the global private‑sector advocate for travel and tourism, comprising senior leaders from airlines, hotels, cruise lines, tour operators, technology firms and related businesses. It works with governments and international bodies to promote sustainable growth, export development, job creation and worldwide prosperity.
For more than thirty years, WTTC has highlighted the economic and social contributions of travel and tourism through data‑driven research, influencing policy and fostering public‑private collaboration.
Source: wttc.org
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